Last month, we held our first female focused blockchain event – Blockchain, Babes and Bitcoin.

We thought this was important for several reasons:

  • Only 5% – 7% of all cryptocurrency users are women, making the industry a highly male-dominated one.(1)
  • Female investors and users could be key to its adoption as a mainstream financial technology.(2)
  • Historic exclusion means having to work more on diversity efforts(3)

In 2017, investors in Bitcoin witnessed wealth creation of approximately $85 billion – only $5 billion, or a mere 5.88%, of this was obtained by women. So at Blockchain, Babes and Bitcoin, we wanted to debunk the myth that “it’s too difficult” and ease a new audience into cryptocurrency.

How did we do this?

By walking the audience through a step by step of exchanging fiat (USD, GBP, EUR) into cryptocurrency and transferring new coins into a private wallet.

Right back to the basics baby!

Now before I start talking about the event, I want to spend some time on an interesting narrative that emerged because of the name of the event. Blockchain. Babes and Bitcoin.

The word “Babe” seemed to irk certain feminists.

Now as a feminist myself, I felt slightly conflicted about this all.

Do I think there’s a problem with using the word “babe”? Or should I be more worried that there’s friction with the use of a specific word?

We’ve seen multiple cultures who have faced discrimination reclaim words as part of their linguistic patoi. Language is powerful and inherently subjective – based on individual experience.

As George Carlin puts it “ They want to control information and control language because that’s the way you control thought”. More here.

By imbuing a word with a specific meaning, simply because a certain part of society uses it in a pejorative manner, we risk becoming a part of this control structure. Language is multifaceted. Offensive or friendly doesn’t live in a word, rather in the contexts they are used in.

And it also begs the question – how does one stay inclusive with taboos or censored words? Seems an inherent paradox.

It’s a tough gig these days being a feminist.

Now on to what went down at this event.

We started with Thais, our design goddess, taking us through purchasing cryptocurrency.

The goal of this event was to educate people on how they could get into cryptocurrency. Buying cryptocurrency can be very daunting for the first time, especially for a non technical user.

In saying that, there are several smart minds working towards consolidation and bringing it to the masses. And that’s where we come in.

Pillar. Your personal data locker.
One wallet for currencies, tokens, ICOs, Equity Tokens, GDPR and Grandmas.
Here the slides that were presented.

During the second part of the event we talked about what we were up to, the Pillar ethos and our unique hiring process.

At Pillar, you begin as a volunteer, paired with an employee.

You’re often given a task or brought into a project. Once you’ve spent a little time getting to understand how everything works you are encouraged to get as involved with projects as you’d like.

And this involvement can get as cross functional as you would like as well.

This fluidity enhances cross pollination of ideas in a way that is absolutely necessary when it comes to working in a space that is intersection of several industries, disciplines and regulation.

That’s what I personally find exciting about working at Pillar and this new economy.

Checkout our summary of the event on youtube:


The event ended with a call to action to join our community – which we extend to you as well.

Join us and find out about opportunities at Pillar.

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